Email that
earns the
open.
Your list is the only channel you own outright — no auction, no algorithm, no rent. We build the lifecycle flows, broadcast calendar, and segmentation that turn it into a measurable revenue line: welcome to winback, every send earned.
Avg open rate (industry: 21%)
Avg click-through rate
Share of client e-commerce revenue
Audit & Lifecycle Map
List health, segmentation gaps, deliverability posture, and the full customer journey from first touch to reorder. We find where revenue is leaking before building anything.
Flows & Automation
Welcome series, browse + cart abandon, post-purchase, and winback — segmented, triggered, and tied to actual purchase behavior. Automations earn while you sleep.
Broadcast Calendar
Weekly campaign cadence tied to product drops, promotions, and seasonal moments. Designed in your brand system, written to earn the open — not to fill a quota.
Test & Tune
Subject lines, send times, and segments A/B tested against a live baseline. Reported on the numbers that matter: revenue per send, list growth, and deliverability health.
A revenue line,
not a newsletter.
Most email programs are batch-and-blast with a template and a prayer. We run email like a P&L — instrumented flows, a real calendar, and weekly tuning against revenue per send.
Lifecycle Flows
Welcome, browse abandon, cart abandon, post-purchase, and winback automations — segmented by behavior and purchase history, triggered at the moments that convert.
Campaign Calendar
Weekly broadcasts designed in your brand system and tied to drops, promos, and lifecycle moments. Copy, design, build, and send — all under one operator.
Segmentation & List Health
Engaged-segment sending, sunset policies, and re-permission flows. A smaller list that opens beats a big list that buries you in spam complaints.
Deliverability & Reporting
SPF, DKIM, and DMARC alignment, inbox placement monitoring, and reporting on revenue per send — not vanity opens. You see exactly what the channel earns.
ESP, design, testing, and deliverability monitoring — the same stack behind the East Tree CBD program.
Want email that
pays for
itself?
Book a 30-minute discovery call. We'll audit your current flows, find the revenue leaking out of your lifecycle, and outline what a real email program would earn at your list size.
No long-term contracts required.